![]() This lasted until the end of 2017 when Instagram introduced Highlights – a way to keep the stories on your profile even after they expire. Creator highlights include categories like “Mirror links” and “TOP LINKS” to let her audience know where they can find her most requested product links.Instagram Stories started in 2016 as temporary posts that self-destructed in 24 hours. Especially if you’re constantly getting DMs asking about the products in your posts and videos, Highlights can be the place where you direct your audience when they want to make a purchase. Highlights are a great place to keep your affiliate links. Here are a few ideas, with examples to inspire your own Highlights content strategy:Īdd content with affiliate links. But there’s so much more you can leverage the Instagram feature for. You can think of Highlights as a convenient way to save some of your best Stories.
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